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Ambi Pur
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Founded | June 10, 1976 |
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Products | Air freshener |
Owner | Procter & Gamble |
Ambi Pur is a brand of air freshener products owned by Procter & Gamble. It was first launched on June 10, 1976, in Spain, and is now sold worldwide.
History
Ambi-Pur's first product was launched in 1958 in Spain by Cruz Verde.
In 1984, the Sara Lee Corporation acquired Cruz Verde. It was the first brand to launch a plug-in liquid air freshener.
On 11 December 2009, Procter & Gamble announced it would acquire the Ambi-Pur air care business from the Sara Lee Corporation for €320 million.