 | |
| Type | Privately held company |
|---|---|
| Industry | Alcoholic beverages |
| Founded | April 1, 1999 |
| Headquarters |
, United States
|
Area served |
United States |
| Website | mikeshard |
Mike's Hard Lemonade Co. is an alcopop supplier based in Levittown, Pennsylvania. It is part of Badlands Beverage Brands, Inc. as of 2017. Founded in 1999, Mike's Hard Lemonade Co. defined the $3.2 billion flavored malt beverage category with the introduction of its new-to-market Mike's Hard Lemonade. Mike's partnered with the USO in 2018, donating $250k.